About
Noëmi Rahel Siegfried is a Swiss-Hungarian interdisciplinary artist and process designer based in Mexico City.
She has always been fascinated by fashion and has collected garments from different eras since childhood. For her, designing clothes is about placing form, color and texture in an order that incites an emotion.
Inspired by cinema, art, poetry, the 70s, and the many places and personalities she has encountered throughout her journeys, she creates clothes for those who would rather stand out than fit in.
“Llama la atención! Be a Happy Punk!”
Life is too short to wear boring clothes.
ABOUT EL LLAMAFANTE
El Llamafante was born from a dream Noëmi had before leaving Switzerland. In it appeared a surreal animal, half llama, half elephant.
Through automatic drawing, she began building a world around this strange creature, filled with surreal and joyful characters. The drawings became small clay sculptures, which eventually found their way onto clothes.
What started on paper slowly grew into an entire universe where art, fashion and storytelling meet.
Today, El Llamafante tells an ongoing story. Its characters appear throughout the collections, the clothes and Noëmi’s illustrated comic.
ABOUT NOMINO
Nomino is the beginning of everything.
She is a little clown girl living in a world that has lost its colors. Refusing to accept the grey around her, she sets out in search of them and discovers that the journey leads much further than she expected, into herself.
Along the way, Nomino learns that colors are not simply something we find outside of us. They return when we dare to look within, face what hurts, and transform what we find there.
From a mysterious wound on her hand, an egg appears. Inside it lives the strange universe of El Llamafante.
Nomino is a character, a storyteller, and the doorway into this world. She reminds us to stay curious, to confront both light and darkness, and to keep searching for our colors.
Walk Into Your Center.
MADE SLOWLY IN MEXICO
El Llamafante is made in small quantities in Mexico. Each piece passes through the hands of the people who make it, rather than through a mass-production line.
For us, slow fashion means making fewer things, taking the time to make them well, and creating clothes worth keeping.
MARÍA — THE WOMAN BEHIND THE CLOTHES
María is the seamstress behind El Llamafante. With years of experience, she brings skill, patience and care to every garment she makes.
Her craftsmanship is an essential part of what makes each El Llamafante piece special.
RENÉ — THE MASTER OF PRINTING
Every printed piece is made by hand in Xalapa, Mexico, by René. Using traditional silk-screen printing, he prints each garment layer by layer, giving every piece its own subtle differences.
Check out the compilation video of the SRF Documentary: